Working with a franchise consultant is an often underrated step when it comes to achieving success in franchising. But this key alliance can prove the difference between thriving and just surviving in the competitive world of franchising. Here’s why partnering with a franchise consultant could be your ace in the hole for growth and success. … [Read more…]
Instagram Shadowban: Strategies to Detect, Avoid, and Resolve Shadowbans
Last year, I received an Instagram shadowban on my food blog account. It started when my engagement decreased dramatically and posts disappeared from hashtag searches. I traced the problem back to an automatic engagement service I had been utilizing, which most likely tripped Instagram’s spam filters. To address this, I stopped utilizing the tool, changed … [Read more…]
Trust As Currency: Safeguarding E-commerce Interactions
In today’s digital age, where online shopping reigns supreme, trust forms the very foundation on which e-commerce is built. For consumers and businesses engaging in virtual transactions, trust is a vital currency enabling online relationships to thrive. Without confidence in the credibility and security of e-commerce platforms, the average internet user may hesitate to click … [Read more…]
Crafting the Perfect Social Media Calendar: 2024’s Essential Guide With Free Template
As a Type-A personality, that is a favorite expression of mine. And, having spent many years managing numerous social media platforms in marketing and media, I’ve discovered the hard way that this is one area where you just cannot wing it. Especially if you manage numerous channels.You need a social media content calendar.A social media … [Read more…]
Subliminal Advertising: Definition & Subliminal SEO Secrets to Get Your Message Heard
Have you ever wondered how advertisers manage to capture our attention and affect our shopping decisions without our knowledge? Well, you are welcome to the fascinating realm of subliminal advertising. In this article, we will define subliminal advertising, note its impact on our subconscious minds, and expose some hidden strategies used by advertisers to get … [Read more…]
The Ultimate Media Kit Blueprint: Master the Art of Attraction (With Free Media Kit Template)
Make developing a media kit a high priority for your business. It will only take a few hours, but it will yield significant results in terms of press coverage. Don’t wait until it’s time to launch your big PR campaign to get your media kit ready. Invest the time now so that you are prepared … [Read more…]
YouTube CPM Secrets: Decode the Algorithm and Skyrocket Your Earnings (No Clickbait Required)
Understanding and maximizing your cost per mille (CPM) is the secret weapon to boosting your earnings on YouTube, where content is king. As a YouTuber who has seen the ups and downs of ad revenue, I’m here to reveal the complexities of YouTube CPM and help you maximize its potential without falling prey to clickbait. … [Read more…]
Creating Valuable Content For Affiliate Marketing: A beginner’s guide
Throughout my experience in affiliate marketing, I have embarked on a journey filled with valuable lessons, constant adaptation, and a willingness to take risks to foster innovation. In the early days of social media and before Google’s dominance, I enthusiastically embraced the realm of affiliate marketing. With a strong sense of purpose and genuine curiosity, … [Read more…]
Free RFP Template: The Only RFP Template You’ll Ever Need
Knowing how to create an RFP is critical for busy business owners, marketing managers, and other professionals entrusted with outsourcing work for their brands. It will save you time, money, and resources, attract top-tier vendors, and help you achieve success like never before. We’re digging into the world of Request for Proposal (RFP) templates today. … [Read more…]
Marketing To B2B: My B2B Marketing Transformation Journey
Marketing is a dynamic and ever-changing landscape, and business-to-business (B2B) marketing presents a distinct set of difficulties and methods to consider. In this blog article, I will go into the realm of B2B marketing, dishing out the different types, best practices, and important trends for 2024, as well as B2B strategies necessary for better performance. … [Read more…]