Channels

Channels of distribution are a group of middlemen or intermediaries who aid an organization in the movement of goods and services from manufacturers to customers. Intermediaries, in addition to assisting with the physical transportation of commodities, also assist with the movement of titles or the transfer of ownership. Types of Distribution Channels #1. Direct Channel … [Read more…]

Distribution involves making goods and services available to end users or consumers who require them. Its primary goal is to efficiently keep and manage products while delivering them in the best possible condition to consumers in various places. Although the length of a distribution channel varies, it typically includes a distributor, retailer, wholesaler, producer, and … [Read more…]